International / Saint-Gobain Glass Exprover

International / Saint-Gobain Glass Exprover

Client:

Saint-Gobain Glass Exprover

Sector:

Construction

Brief:

Saint-Gobain is one of the world’s largest building product manufacturers. Present in 70 countries and with 171,000 employees, the company design, manufacture and distribute a wide range of building materials.

To support growth in new territories, they required the creation of sales literature focusing on core product ranges. The literature was required to be produced in multiple languages. Fabrick was engaged to manage the design, artwork, production and translation of the literature.

The Solution:

The literature was required to help sales teams in key countries. The focus was on glass façades on tall buildings, with audiences predominantly being architects and design teams. The literature had to be inspiring and provide sufficient technical information.

Following a detailed brief, Fabrick created designs for the technical literature that focused on showcasing the company’s global expertise, with strong imagery of iconic buildings across the globe.

Once approved, Fabrick liaised with Saint-Gobain’s regional offices and contacts to develop regional versions of the literature. This saw the content translated and typeset by Fabrick into multiple languages, including Hungarian, Czech, Polish, Chinese, Japanese and Russian.

The Results:

- Creation of global and enticing design
- Inspiring technical literature
- Accurate translations of content
- Good balance between technical information and imagery

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