Dame Judith Hackett at CABE Conference 2018

TWO SIDES TO EVERY STORY – TWO SIDES TO EVERY PHRASE

Posted by Fabrick on 15 November 2018

Last month I attended the Chartered Association of Building Engineers (CABE) conference in Warwickshire. Whilst

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  • A LOVE/HATE RELATIONSHIP WITH ARCHITECTURE

    A LOVE/HATE RELATIONSHIP WITH ARCHITECTURE

    Posted by Fabrick on 30 May 2018

    I have a love/hate relationship with architecture. Love/hate in so much as when it is done well, it’s something that can be admired and can inspire, but when it is done badly it just creates another blot on our landscape. My home county of Kent is an example of this – we have some great buildings but we also have some terrible ones. So as I sit at St

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  • 6 BENEFITS OF CONTENT MARKETING FOR THE CONSTRUCTION INDUSTRY

    6 BENEFITS OF CONTENT MARKETING FOR THE CONSTRUCTION INDUSTRY

    Posted by Fabrick on 30 May 2018

    Across the built environment we are seeing a seismic change to the way these once traditional businesses are embracing more modern methods of communication. As the marketing opportunities continue to unfold for the construction industry it is encouraging to see a number of leading brands embracing a more conversational and educational style to their

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  • We all need to pull together

    WE ALL NEED TO PULL TOGETHER

    Posted by Fabrick on 23 May 2018

    Last week saw the much anticipated release of Dame Judith Hackitt’s review of the Building Regulations. Entitled ‘Building A Safer Future’, the criticism was quick to come with much of it focussed on the fact that she stopped short of banning combustible cladding material and only focussed on high rise residential buildings. This resulted in many

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  • The importance of a sitemap

    THE IMPORTANCE OF A SITEMAP

    Posted by Fabrick on 01 May 2018

    As a marketing agency we’re often asked to create websites for clients. When we sit down with them to discuss the site, one of the first questions we ask the client is “have you got your sitemap?” to which we often receive a blank expression or the response “eh, no”. All too often the sitemap is completely disregarded and very little, or no,

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